Driven individuals recommend reads to start the new year RUTH URBAN President and CEO of On the Money, LLC R E C O M M E N D S : “ Money Rules: The Simple Path to Lifelong Security” BY JEAN CHATZKY H E R T A K E “ When it comes to personal finances, I believe in simplicity. ‛ Money Rules ʼ offers just that: a must-read for those wanting to address personal finances in 2019. Chatzky offers a book of simple rules, understanding that those who succeed financially do so because they do a few basic things consistently. As a known rule follower, I love this format. From knowing your worth on the open market to shopping with a list to the importance of giving back, ‛ Money Rules ʼ is sure to give you more than a few tips that will start you down the path toward financial security. My favorite is counting dollars like calories — the concept of tracking your money is something I teach every day to entrepreneurs in my business. This is a book to keep on the shelf, providing a quick refresher any time you face uncertainty about your relationship with money. ” PENNY TAYLOR Phoenix Mercury legend, three-time WNBA champion and three-time WNBA All-Star R E C O M M E N D S : “ Little Fires Everywhere ” BY CELESTE NG H E R T A K E “ This book was the first Iʼve read by Celeste Ng and definitely wonʼt be the last. It was a beautifully told story that delved into intricate relationships, which allowed you to truly get to know the characters. Ng, in her unique style, shows the good and bad in human nature: We are all flawed, nobodyʼs perfect, everyoneʼs unique and complex. Itʼs not a fast-paced read, but rather a slow, beautiful unraveling one. I loved being embraced into this world and feeling a sense of belonging and understanding. After all, isnʼt that what we all hope for when we escape our lives and immerse ourselves into a book? ” 10 FRONTDOORS MEDIA | JANUARY 2019 BOOKMARKED {what are you reading}

SKY CHRISTOPHERSON Olympic athlete, world record holder and founder of Personal GOLD, the Olympic medal-winning fitness app R E C O M M E N D S : “ How to Make Disease Disappear ” BY DR. RANGAN CHATTERJEE H I S T A K E “ This is the missing instruction manual for health in the modern day. Dr Chatterjeʼs model includes the same four pillars of health that we use to help Olympic athletes be successful, using similar techniques to maximize health and eliminate the use of drugs. Similarly, by following this easy-to-use guide, anybody can maximize their health and make disease disappear. ” LUKE KAYYEM Executive leadership coach R E C O M M E N D S : “ Hug Your Customers” BY JACK MITCHELL H I S T A K E “ Hugging can be understood and used in various contexts. It can literally illustrate hugging or maintaining a positive connection with the client or consumer. Getting out of the traditional trap and understanding that activities such as sending a handwritten card or a small gift to your loyal group of customers can generate massive return revenue and increase lifetime client value. Showing love and appreciation for being loyal to you and your product or service is regarded as hugging. The key message in this book: Hug your customers physically, emotionally and even financially! Do everything you can to help them, even if it doesnʼt give you any immediate financial gain. Build long-term customer relationships based on trust and respect. Hugging your customers doesnʼt just keep them happy and bring you success; itʼs more fulfilling for you, too. Since personally introducing hugging to my own brand and company culture, I have witnessed a massive amount of loyalty and gratitude for all we do! ” JANUARY 2019 | FRONTDOORS MEDIA 11 BOOKMARKED {what are you reading}