The Better Business Bureau works with businesses to offer accreditation for their good work ethics. CHARITY SPOTLIGHT CONTINUED

your wallet or your purse and pull out a piece of paper that happens to be green and has a number on it, you trust as a shop owner that you’re going to be able to deposit that into the bank and pay some bills. I mean, even that requires trust.” THE FUTURE Today, the Better Business Bureau in Phoenix continues to grow, with expanded services across Arizona, mergers in Southern California and new services to better serve consumers and businesses. While the mission has remained the same for the past 80 years, the organization has continued to find new services, such as the ability to leave reviews in addition to filing complaints, offering meeting space to partners, and providing online education resources. Through these resources, the Better Business Bureau plans to continue growing and strengthening the Phoenix business community. “Ethics, integrity and doing the right thing are not generational,” said Fehling. “People may say, well, the Better Business Bureau has been around for 100 years. But if you look at the way we started and what we did then versus what we do now, we’re tremendously different in the services we provide. But one thing remains true and that is that we believe that all of the services we provide advance our mission.” To learn more, visit bbb.org/us/az/phoenix . CHARITY SPOTLIGHT CONTINUED Jamie Killin WEB EDITOR @JamieKillin Give Him a Brighter Future jfcsaz.org/taxcredit 602.567.8327 Individuals can give up to $400 to JFCS, and married couples filing jointly can donate up to $800 –and receive a dollar-for-dollar tax credit on their Arizona state tax return while supporting children, adolescents and families in need.